5 warning signs: Does A/B testing lead to crappy products?

  • 5 warning signs: Does A/B testing lead to crappy products? – As big of a fan as measuring things as I am, the author makes some really good points. Realisitically you have to balance innovation and "gut" against metrics and measurement. Doing it well is an art, management is tough, no blog post, book or conference will ever change that.
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